Brand, illustration and web for a London music studio, across ten years of projects.

• Designed the Sorelle Sound brand identity and logo.
• Created the Tiny Fest brand: logo, illustration style and a reusable character set, refreshed into new event flyers each year.
• Art-directed and designed the studio's interactive 2.5D website, built with AI coding tools.
• Designed event flyers and promotional art.

Produced hundreds of assets for Project Blastoff, a multi-channel brand campaign for a Layer-1 tech platform that drove 500K registered users.

• Designed 80+ original characters within a modular system of reusable parts and silhouette rules.
• Illustrated 15+ campaign landing pages and 45+ animated email experiences.
• Created UX illustrations and infographics that made complex technical concepts clear for product and web.
• Built reusable illustration libraries that kept high-volume output consistent and on-brand.
• Delivered production-ready assets with design, marketing, product, dev and animation teams.

Co-built the illustration system and modular asset library for a K–12 EdTech platform.

• Illustrated product UI, web, landing pages and email for students, educators and families.
• Designed icons, infographics and animated booth graphics for industry conferences.
• Worked with UX, dev and marketing to turn product requirements into visuals.

Identity, illustration and campaign work for startups, agencies and clients in tech, music and culture.

• Designed brand identities, key art, characters, iconography, campaign creative and micro animations.
• Design illustrated, interactive web heroes, including the animated hero on ivanjarvis.art.
• Painted commissioned acrylic works and created custom illustration for private clients.
• Design and sell original T-shirts, prints and stickers through my own store, Skinny Fists.